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About UsGuangdong Lingyi Industrial Technology Co., Ltd. is the evolution of Foshan Zhengda Electromechanical Equipment Co., Ltd. established in 1997, and officially changed its name in 2012; it is now affiliated to Foshan Zhengda In
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PartnerToday, it has become one of the outstanding industrial product service providers in Guangdong Province and even the whole country.
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BlogIn 2008, the reform of the division system was carried out, allowing key employees to have their own entrepreneurial platforms and incubating more than 20 subsidiary companies; there are nearly 500 employees, with an average
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HrRespect customers, understand customers, continue to provide products and services that exceed customer expectations, and create value for customers. In the eyes of customers, each of our employees represents Chia Tai.
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Contact usIf you have business needs, please call 0757-83981818, 83960525, and we will arrange professionals to communicate with you in time to fully understand your actual needs and quickly provide solutions.
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About UsGuangdong Lingyi Industrial Technology Co., Ltd. is the evolution of Foshan Zhengda Electromechanical Equipment Co., Ltd. established in 1997, and officially changed its name in 2012; it is now affiliated to Foshan Zhengda In
-
ProductsTake "Let Industrial Technology serve you" as the corporate purpose! The main agent sells international and domestic leading brands led by Siemens, automation, transmission, power distribution of Legrand, Flender, Nidec, Eato
-
PartnerToday, it has become one of the outstanding industrial product service providers in Guangdong Province and even the whole country.
-
BlogIn 2008, the reform of the division system was carried out, allowing key employees to have their own entrepreneurial platforms and incubating more than 20 subsidiary companies; there are nearly 500 employees, with an average
-
HrRespect customers, understand customers, continue to provide products and services that exceed customer expectations, and create value for customers. In the eyes of customers, each of our employees represents Chia Tai.
-
Contact usIf you have business needs, please call 0757-83981818, 83960525, and we will arrange professionals to communicate with you in time to fully understand your actual needs and quickly provide solutions.
News
Take "Let Industrial Technology serve you" as the corporate purpose!
Customer-centric, people-oriented, committed to long-term hard work, and consistently engaging in self-criticism—Zhengda Machinery & Electronics’ mid-year thematic training and related series of activities for 2025 were a complete success.
Time：
2025-09-08
In July, the sky is brilliantly blue, and the cicadas sing like a melody;
In July, the sea breeze gently blows, brimming with vitality;
In July, let’s join forces and move forward together with one heart!
Innovate with cloud thinking, reduce costs, and improve efficiency. From July 10 to July 14, Zhengda Machinery & Electronics innovatively adopted a simultaneous online and offline approach to hold the “Customer-Centric, Striving Individuals First, Long-Term Hard Work, and Continuous Self-Criticism—Zhengda Machinery & Electronics Mid-Year Thematic Training and Series of Activities for 2025” at the Lingyi Science and Technology Park. The event consisted of five main components: a discussion and sharing session on “The Dry Way,” an executive briefing meeting, a mid-year summary conference, study tour sharing and interactive exchanges, and a study tour to Zhuhai. A total of over 120 mid- and senior-level managers and business elites participated in this series of activities.
01 “The Dry Method” Study and Application Discussion Meeting
Faced with challenges such as intensifying market competition, declining sales orders, and weak momentum in new product development, the company held a special seminar on July 10 titled “Learning from Kazuo Inamori’s ‘The Way of Work’ to Drive Performance Improvement.” President Wang Zhenghu, senior management personnel, heads of functional departments, potential successors, and participants from the Entrepreneurial Talent Development Program gathered in the conference room on the fourth floor of the headquarters to engage in an in-depth discussion on how to learn from and apply Kazuo Inamori’s philosophies to boost the company’s performance.
The meeting pointed out that, given the continued existence of market opportunities, we must reflect on why new customers and new products have failed to effectively translate into company performance. By revisiting the book "The Way of Work," everyone gained a deeper understanding of core concepts such as "creative work," "driven by ambitious goals," "striving for excellence in every single day," and "first and foremost, you must think." This has clarified our direction forward. And the importance of reflection and summary. 。
The meeting was divided into three sessions: morning, afternoon, and evening. In the morning, participants engaged in group discussions on "The Dry Method," during which they identified gaps by relating them to their respective departments' realities and proposed improvement plans. In the afternoon, President Wang shared, through three personal case studies, how to better serve customers ("treat customer procurement as if it were your own business"), optimize the LTC business process, and leverage financial strategies—such as special funds for market expansion and customer support funds—to screen and support potential clients. In the evening, each group presented their findings and received on-site feedback and guidance.
(A Collection of Snippets from the Seminar)
This meeting not only deepened everyone’s understanding of the company’s current challenges but also sparked the team’s enthusiasm for actively brainstorming solutions. Moving forward, the company will continue to deepen its study and practice of Kazuo Inamori’s management philosophy, translating these principles into concrete actions that help break through bottlenecks and drive growth against the odds. We firmly believe that through collective learning and concerted efforts by all employees, we will achieve a comprehensive improvement in performance and ensure the long-term development of the enterprise.
02 Senior Management Briefing on “Professional Skills Training for Business Personnel and Development of Process Systems”
To implement the spirit of the “Workshop on the Business Personnel Training System” held on May 6, and to comprehensively enhance the management capabilities and market order-acquisition skills of our sales team, the company is officially launching a three-month training and assessment-incentive program focused on developing business personnel’s professional competencies and building a robust process system. Guided by the core principles of “improving efficiency through process management, mastering product knowledge and customer insights to calculate profits accurately, and continuously learning and summarizing while working,” this initiative aims to promote knowledge accumulation, experience transfer, and the enhancement of practical capabilities.
On July 11, the company organized its second (and first on June 7) one-day centralized briefing and exchange session. The 10 business departments successively reported on the implementation status of their training programs and the progress made in process development. Members of the board of directors provided on-site comments and guidance.
President Wang emphasized the need to “go all the way down” and genuinely help sales staff secure orders. He stressed the importance of “holding both the Analects and the abacus”—balancing ideological guidance with data-driven decision-making—and focusing on “precision and efficiency,” ensuring that every step—from identifying the target audience to designing the execution strategy—is highly targeted and effective. He also stated that in the third quarter, he would conduct in-depth visits and exchanges with various business units to address frontline challenges in a practical and concrete manner.
(Report) Highlights from the event scene )
In the evening, participants focused their discussions—guided by the principle of “precision (encompassing training participants, product-line leaders, and industry leaders) and efficiency”—on how to rapidly enhance order-acquisition efficiency through targeted training, and they reached a preliminary consensus. Although each product line has already established an initial process framework, challenges remain, including incomplete guidelines, unclear standards, and inconsistent implementation. The next step will be to refine the guidelines and operational standards for each process node specific to individual product lines, ensuring that a draft is completed by the end of July and that the review process is finalized and full-scale training is launched in early August.
This action plan marks a crucial step for the company in building a professional and systematic sales management system, and also lays a solid foundation for achieving a breakthrough in performance in the second half of the year.
Mid-Year Summary Meeting 2003
On the morning of July 12, 2025, the 2025 Mid-Year Summary Conference of Zhengda Machinery & Electronics—“Customer-Centric, People-First, Long-Term Hard Work, and Continuous Self-Criticism”—was solemnly held at the main venue, the International Conference Center on the 4th floor of Building 1 at Lingyi Science and Technology Park. This conference adopted a hybrid online-and-offline format, with simultaneous sessions held at four regional sub-venues located in Foshan headquarters, Dongguan, Changsha, and Chengdu.
The leaders attending this conference both on-site and online include: Wang Zhenghu, President of CP Machinery & Electronics and Chairman of Zero One; Lin Yi, Director and General Manager of Zero One; Lian Canhuan, Director and Deputy General Manager of Zero One; Shi Hao, Independent Director of Zero One and Vice Chairman of Ruicheng Industrial; and Lei Yuqiang, Director of Human Resources at CP Machinery & Electronics and General Manager of Real Estate. 41 leaders.
(Main Venue of the Zero One Science and Technology Park International Conference Center)
(All sub-venues nationwide)
First, Lin Yi, Director and General Manager of Zero One, delivered an operational report for the first half of 2025. General Manager Lin provided a comprehensive review of Zero One’s performance, inventory levels, and accounts receivable for the first half of 2025. Following that, General Manager Lin elaborated in detail on Zero One’s key priorities for the second half of 2025. These include: achieving breakthroughs with specialized clients by leveraging keen industry insights to identify both clients and orders; driving sales breakthroughs through industry-specific teams—establishing more such teams and conducting in-depth research on industry clients to achieve significant gains; ensuring that all processes are well-defined and effectively implemented—making sure each process is thoroughly developed and put into practice; and encouraging general managers at all levels to take the lead in tracking clients and actively securing orders. Finally, General Manager Lin inspired all members of Zero One to remain customer-centric, prioritize those who strive diligently, commit to long-term hard work, and consistently engage in self-criticism. He urged every department to make their utmost efforts to swiftly secure orders, strike decisively and precisely, and deliver exceptional service to our customers. Strive for Complete the annual tasks by year-end and receive the bonus.
(Shared by Lin Yi, Director and General Manager of Zero One)
After General Lin’s speech, representatives from the leading subsidiaries each delivered thematic presentations. Lin Chubo, General Manager of Yidian, reviewed the company’s performance in the first half of the year, including new product development and the acquisition of new customers, and shared in detail the business strategies for the second half. Following that, Ouyang Gui’an, General Manager of Ruicheng Industrial, summarized the company’s operational performance for the first half and, based on the current internal and external challenges and issues, outlined key priorities for the second half in areas such as business, regions, products, talent, and business models. Lei Shengchu, General Manager of Lingyi Transmission, highlighted the company’s key achievements in the first half—covering performance, customer relations, professional services, and the implementation of the company’s culture—and then outlined a strategy for the second half, focusing on steady growth through efforts in sales, profitability, and risk management. Liu Yi, General Manager of Dongguan Bearing, provided a detailed overview of the company’s development strategy: aiming to achieve business breakthroughs by tapping into new products, new customers, new applications, and new opportunities, while also ensuring healthy and sustainable growth through refined supply-chain management, balancing BP targets with operational quality, and strengthening team building. Lu Zaiqing, General Manager of Lingyi Ming, summarized both the highlights and shortcomings of the first half and emphasized the company’s development strategy for the second half, which focuses on maintaining the core business, securing orders, accelerating accounts receivable collection, and pursuing specialization. The five general managers shared their invaluable experience with sincere and straightforward words, undoubtedly benefiting all attendees greatly.
(Lin Chubo, General Manager of Yidian; Ouyang Gui'an, General Manager of Ruicheng; Lei Shengchu, General Manager of Zero One Transmission, Lu Zaiqing, General Manager of Zero One Ming; Liu Yi, General Manager of Dongguan Bearing, shares.)
Next, the successors and entrepreneurial talent class shared their experiences. Zhou Yue, General Manager of Changsha Yiheng; Huang Jianmin, Deputy General Manager of Ruicheng; and Tang Wenbo, Sales Manager of Yidian, represented the participants in sharing their insights. They discussed three key areas: internal management—covering project budgeting and daily reporting forms; customer development—leveraging their professional expertise to provide clients with solutions that reduce costs and boost efficiency; and new product development—using their deep product and customer expertise to secure orders for new products. This highlighted the company’s leadership’s tremendous dedication to the successors and entrepreneurial talent class, providing comprehensive training to the participants from multiple dimensions, including corporate management and professional expertise.
(Shared by Zhou Yue, General Manager of Changsha Yiheng; Huang Jianmin, Deputy General Manager of Ruicheng; and Tang Wenbo, Sales Manager of Yidian)
Next, representatives from the industry groups shared their insights. Xia Yushong, Deputy Sales Manager of Dongguan Dasheng; Pan Xingju, Sales Supervisor of Zhengyi Da; and Zhang Haojie, Sales Supervisor of Yi Dian, each shared with everyone the findings their respective industry groups have gathered over the first half of the year—covering an overview of their industries, industry potential, industry-specific processes, industry pain points and needs. They also reported on several industry customer orders they’ve secured, and provided a detailed overview of our company’s industry opportunities and order breakthroughs for the second half of the year.
(Shared by Xia Yushong, Manager of Dongguan Dasheng; Pan Xingju, Senior Supervisor of Zhengyi; and Zhang Haojie, Supervisor of Yidian)
Next, we’ll hear from our key account managers. Liu Junxiao, Assistant to the General Manager of Zhengyi Da; Liu Huan, Sales Representative at Dongguan Dasheng; and Huang Hougui, Sales Manager at Zhengyi Sheng—three outstanding business professionals—each shared real-life case studies illustrating how they leveraged their professional expertise to address customers’ pain points and meet their needs. They emphasized the importance of paying attention to detail, diligently seizing every opportunity to secure customer orders, and working closely with clients to achieve mutually beneficial outcomes. The insights shared by these three exceptional representatives are invaluable lessons and summaries of their experiences.
(Shared by Liu Junxiao, Assistant General Manager of Zhengyi Da; Liu Huan, Sales Representative of Dongguan Dasheng; and Huang Hougui, Manager of Zhengyi Sheng)
Next up were presentations on new customer acquisition and cross-selling incentive sharing. Wu Jun from Dongguan Dasheng Sales and Xu Shibao from Chengdu Nengda Sales each shared their experiences. Wu Jun leveraged a precise targeting approach focused on “high-value customers,” enabling him to acquire several high-quality new clients in the first half of the year and earn the company’s new-customer-acquisition incentives multiple times. Meanwhile, Xu Shibao, benefiting from the company’s robust platform as well as his own hard work and expertise, gained the trust of both subcontractors and general contractors, securing numerous cross-selling opportunities across various business units and earning the company’s cross-selling incentives.
(Shared by Wu Jun from Dongguan Dasheng Sales and Xu Shibao from Chengdu Nengda Sales)
Subsequently, Chen Songwen, Deputy Director of the Finance Department at Zero One, summarized the company’s overall inventory and accounts receivable situation for the first half of the year and proposed a strategy for addressing inventory issues in the second half by streamlining and optimizing the procurement process.
(Chen Songwen, Deputy Director of the Finance Department, delivers the financial summary.)
Finally, Wang Zhenghu, President of Zhengda Machinery & Electronics, delivered a keynote speech titled “Customer-Centricity, Focus on Those Who Strive, Long-Term Hard Work, and Continuous Self-Criticism.” First, President Wang expressed his gratitude for the company’s strong performance in the first half of the year, which has steadily improved thanks to the customer-centric efforts of our colleagues amid a complex and ever-changing market environment. Next, President Wang reviewed the progress made in developing new customers and the cross-selling incentives implemented during the first half of the year, and briefly introduced the company’s latest developments. Financial Strategy (Special Funds for Market Expansion and Customer Support Funds), We encourage our business personnel to actively develop new customers, seize orders, and deliver outstanding performance to boost revenue. Subsequently, President Wang emphasized that all of us still need to make long-term, arduous efforts to navigate the ever-changing and uncertain market environment. Drawing on examples such as the upgrade and renovation of Zero One Restaurant, the study tour undertaken by You Rongzhu, a director and deputy general manager of Zero One, and his own practice of constantly learning from outstanding individuals around him, President Wang reminded everyone to remain committed to self-criticism, persist in continuous learning, and strive for personal improvement.
(Wang Zhenghu, President of Zhengda Machinery & Electronics, delivers a concluding speech)
Looking back at the first half of the year, we worked together with one heart and strived vigorously, reaping shared successes. As we look ahead to the second half, we’ll unite our strengths and move forward with determination, walking hand in hand. The efforts and dedication of each and every member have laid a solid foundation for the company’s sustained growth. Let us join forces and forge ahead together, jointly creating an even brighter future.
04 Study Abroad Sharing and Interactive Exchange
On the afternoon of July 12, the company organized two engaging learning sessions: “Study Tour Sharing” and a Q&A session with interactive exchange.
As a fine tradition that Charoen Pokphand has consistently upheld, “going out to learn and exchange ideas, then returning to share and apply what we’ve learned” has always been an important way for us to enhance our understanding and broaden our horizons.
First, General Managers Lin Chubo and Lei Shengchu shared their insights gained from the “9th Entrepreneurial Japan Study Tour Business Trip” held from June 12 to 18. From various perspectives—such as food culture and daily observations and experiences—they took everyone on a virtual journey through Japan. Meanwhile, General Manager Wang offered a higher-level interpretation of the study tour’s experiences, dissecting the business logic underlying Chinese and Japanese cultures and inspiring participants to break free from conventional thinking and achieve innovative breakthroughs by drawing on these insights. These reflections have injected new momentum into the company’s future development.
Following that, drawing on the insights gained from the two-day study and discussion session on “The Way of Work” as well as the executive team’s work reports, General Manager Wang answered questions and clarified doubts on the spot, and also shared his reflections from his recent study tour to the U.S.
The value of learning lies in its application. The intensive meetings over the past two days have also clearly defined the company’s work priorities for the second half of the year. This is precisely how Charoen Pokphand is putting into practice “ The “721 Learning Rule” in action: 70% comes from practice, 20% from interaction and communication, and 10% from formal training. The leadership team leads by example, inspiring all members to pursue continuous growth.
Study Abroad Sharing Highlights from the scene)
As the General Secretary put it, “The Chinese Dream is, at its core, the dream of the people.” And the Zhengda Dream is a dream woven together by every single member of the Zhengda family. To realize this dream, we must embrace the belief that “we must strive as hard as anyone else,” and adhere to the guiding principles of “putting customers first and valuing those who strive diligently,” forging ahead through arduous efforts. Grow through self-criticism. The harder you strive, the luckier you’ll be! Let’s keep working hard for a better, broader, and happier life!
05 Zhuhai Study Tour Activity
On July 13-14, the company organized a two-day study tour to Dong’ao Island for its core executives, key personnel, and potential successors. The tour was designed to broaden the participants' horizons and elevate their strategic perspectives.
On the afternoon of the 13th, President Wang led the core executives in a seminar at the hotel, focusing on business processes and an international perspective. During the seminar, President Wang shared his many observations and insights from his trip in June. The executives also asked President Wang questions about topics of particular interest to them, truly putting the company’s 721 culture into practice. At the mid-year gala dinner, President Wang, General Manager Lin, and other key executives—as well as specially invited guests—expressed their appreciation for the company’s remarkable ability to rebound from its lowest point and move forward steadily amid a challenging external environment. They also praised the company’s commitment to sending employees abroad to broaden their horizons, which has inspired employees to make every effort possible and ignited their passion for achieving new performance highs.
(Group photo from the mid-year dinner)
Early on the 14th, the study tour participants engaged in independent activities—running around the island, climbing to elevated vantage points for ocean views, swimming and working out, taking leisurely walks to enjoy the scenery... Upholding the company’s philosophy of valuing health, striving to work happily, and living a healthy and fulfilling life, they maintained robust physical health and were better equipped to devote themselves fully to both work and daily life.
(Beautiful Scenery of Dong'ao Island)
In the afternoon of the 14th, all the study-trip participants returned home with rich experiences and memories. On the bus ride back, some participants shared their insights and takeaways from the trip, expressing gratitude to the company for providing them with opportunities to broaden their horizons and engage in cross-regional, cross-departmental, and cross-level learning and exchanges. President Wang offered comments and guidance on the participants’ sharing as well as many details of the trip itself, encouraging the successor trainees to remain curious, humble, and eager to learn; to pay close attention to details; to constantly reflect on themselves; and to cherish every opportunity to interact and learn from outstanding individuals. Whether in work or in daily life and leisure, they should put forth no less effort than anyone else and strive to excel in everything they do.
We believe that under the guidance of President Wang and the company’s senior management team, according to... The 721 Rule involves continuous reflection and practice—holding the Analects in one hand and an abacus in the other—constantly digesting and absorbing the essence of the employee handbook. As a result, both personal growth and the company’s business development will reach a new level.
With a fresh start and a new journey ahead, we will continue to uphold the spirit of “customer-centricity, valuing those who strive hard, enduring long-term hardship, and consistently engaging in self-criticism.” With even greater enthusiasm and high spirits, we will embrace new challenges and create new glories.
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